If you are ever contacted by a media company, ask if you can see their BPA audit. BPAWW.COM is used by all reputable media companies. It's an outside firm that audits how many readers they really have. Phoenix Media, Supply Chain World, etc. - are calling companies saying that a Client of theirs gave them your name because they are going to be writing an article about them and thought you'd want to put your ad next to that article. If they get enough gullible people to say they'll run an ad - they pull it together an make up a "magazine" and post it to their website. And they send that magazine to all the previously gullible people who have participated in this scam. But they don't have a true list of subscribed readers who are reading their content for its thought leadership. It is all a scam to sell these ads. Spend your money with reputable firms who are audited by the BPA. Not these online, fly-by-nights who post things to a website and say they have an audience.
Phoenix Media Corp. Reviews
If you are ever contacted by a media company, ask if you can see their BPA audit. BPAWW.COM is used by all reputable media companies. It's an outside firm that audits how many readers they really have. Phoenix Media, Supply Chain World, etc. - are calling companies saying that a Client of theirs gave them your name because they are going to be writing an article about them and thought you'd want to put your ad next to that article. If they get enough gullible people to say they'll run an ad - they pull it together an make up a "magazine" and post it to their website. And they send that magazine to all the previously gullible people who have participated in this scam. But they don't have a true list of subscribed readers who are reading their content for its thought leadership. It is all a scam to sell these ads. Spend your money with reputable firms who are audited by the BPA. Not these online, fly-by-nights who post things to a website and say they have an audience.